Our Story
Split bills, not friendships.
No venture
capital
No artificial growth targets
100%
bootstrapped
We answer to users —
not to investors
Zero awkward conversations
Powered by emotional intelligence, not algorithms
Built by friends,
for friends
Who’ve ruined too many
dinners doing math
Where we’re coming from…
Divi is 100% self-funded and independently built by a small team who got tired of friendship-ending arguments over who ordered the guacamole.
We’ve all been there: standing around after dinner, everyone pulling out their phones to calculate their “fair share” while the mood slowly dies. Someone always ends up paying more. Someone always feels awkward about asking for their $3.47 back. And don’t even get us started on that friend who conveniently “forgot” their wallet… again.
So we built the app we desperately needed — one that handles the math, remembers the details, and keeps the good vibes alive.
Our mission
Make money conversations between friends as painless as possible, because splitting a check shouldn’t require a finance degree or risk a friendship.
We believe that everyone deserves to enjoy dinner without becoming an amateur accountant. That group trips shouldn’t end with spreadsheets of doom. That living with roommates shouldn’t feel like running a small business.
No investors, no drama
Here’s the thing about most apps: they’re built to extract maximum value from you. More engagement! More data! More subscription tiers!
We took a different path. No investors breathing down our necks. No board meetings about “monetization strategies.” No pressure to turn your friend group into a revenue stream.
This means we can focus on what actually matters: building features that make your life easier, not features that make investors happy.
What this means for you:
- No surge pricing when you’re splitting Uber rides
- No “premium” features that should obviously be free
- No selling your group chat data to advertisers
- No mysterious algorithm changes that break everything
Just a straightforward app that does exactly what it says on the tin.
The anti-spreadsheet revolution
Look, we get it. Some people love spreadsheets. They probably have color-coded calendars and know exactly how much they spent on coffee last month.
But most of us? We just want to eat our tacos in peace without calculating tax percentages.
Divi is for the rest of us:
- The ones who tip in round numbers
- Who think “close enough” is close enough
- Who’d rather pay an extra dollar than argue about it
- Who believe that good vibes are worth more than perfect math
Because here’s our controversial take: Friendship isn’t a zero-sum game. The goal isn’t to optimize every penny — it’s to make sure everyone feels good about the arrangement.
Built with real-world testing
We didn’t just code Divi in isolation. We tested it the old-fashioned way: by annoying our friends.
Dinner parties where we split everything three different ways to see what felt most natural.
Weekend trips where we tracked every expense (sorry, friends) to understand what people actually care about.
Roommate situations where we learned that “who bought toilet paper last” is a surprisingly complex algorithm.
Group vacations that taught us the importance of emotional intelligence in payment reminders. (Turns out “PAY UP” notifications don’t improve friendships.)
The result? An app that actually understands how humans handle shared money — messy, imperfect, but ultimately fair.
Why we’re different
Other apps: “Track every penny with military precision!”
Divi: “Let’s keep this simple and keep everyone happy.”
Other apps: “Optimize your financial efficiency!”
Divi: “Optimize your friendships.”
Other apps: “Advanced analytics and detailed reports!”
Divi: “Remember that time we all went to that place? Good times.”
We’re not trying to turn you into a financial analyst. We’re trying to preserve the magic of hanging out with people you actually like.
Now go forth and split responsibly. 🍕
P.S. If you’re the friend who always suggests “let’s just split it evenly” when you only ordered a salad while everyone else got steak… this app might still save your friendships, but we can’t save you from yourself.